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At last week's county council meeting Bob Geldof's company
Ten Alps gave a presentation about Kent TV.
It's a series of online channels covering local news and
features and useful information. It's run by a couple of top notch
TV journalists and a board of governors who ensure its
independence.
Kent TV now has lots more interactive channels like the sport,
food and how to channels. It's a really interesting and easy way to
find out information, everything from what to do if mum needs to go
into a care home to information about recycling. You can also post
up your own videos for others to watch and a "what's on" section is
coming in the autumn.
No-one balks about the importance of the internet and everyone
needs information about the services they are entitled to.
KCC's investment in Kent TV is small in comparison to what we
spend on advertising in the local press and on printed
material.
I think it's a good investment and as everyone moves away from
the printed word to electronic communication it will save money in
the future.
I'd like to say the 10,000 hits on Kent TV the day after the
meeting were a demonstration of the interest in our monthly council
meetings, but I think Kent TV's really imaginative marketing
campaign was more likely the cause!
The internet is the main way that people now access information
and we need to keep up with that phenomenon. Even Gordon Brown says
Kent TV is a good idea.
I say….don't knock it till you've tried it.
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